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The University of Pikeville Master of Science (M.S.) in Strategic Communication is part of the College of Arts and Sciences. The M.S. at UPIKE is delivered online with courses being offered year-round. The M.S. in Strategic Communication is designed to equip students with advanced knowledge and skills necessary for effective communication in today’s dynamic, technology-driven world.
Available 100% online
30 credit hours, offered in one or two years
Competitive tuition
Balancing life and school is easier with UPIKE’s fully online Strategic Communication program. Earn your degree from anywhere, on a schedule that works for you, through flexible and accessible online courses.
You’ll complete 30 credit hours designed to fit your life. The curriculum is built to be manageable for working professionals and adaptable to your communication interests
UPIKE’s faculty bring real-world communication experience into the virtual classroom. Learn from professors with backgrounds in journalism, media, PR, marketing and corporate communication who are committed to helping you succeed.
A Strategic Communication degree from UPIKE gives you the tools to tell meaningful stories, build strong messages and connect with diverse audiences. Whether you’re planning a career in media, public relations, marketing or nonprofit work, you’ll graduate ready to make a difference through the power of communication.
This program emphasizes the integration of theory, practice and artificial intelligence (AI), providing students with a comprehensive understanding of strategic communication principles, digital media strategies, AI-powered tools and audience engagement techniques. Through a rigorous curriculum that combines coursework in communication theory, public relations, marketing, media production and AI applications, students will develop the critical thinking, analytical and creative skills needed to craft compelling messages and campaigns.
Graduates will be well-prepared to leverage AI in communication strategies, navigate complex communication challenges across various industries, enhance organizational effectiveness and drive positive change within their communities.
The UPIKE MSC is priced affordably to allow students with a busy schedule to complete their degree.
To view the full MSC Cost and Aid table visit the link below:}
“The University of Pikeville’s MBA program with a track in strategic communication has been instrumental in shaping my approach as a Public Relations Coordinator. Earning this degree has provided me with a deeper understanding of effective messaging, stakeholder engagement, and brand strategy—skills that have allowed me to elevate our university’s communications and strengthen its relationship with the community.” Amy Charles, MBA-StratComm ’23
“The University of Pikeville’s MBA program with a track in strategic communication has been instrumental in shaping my approach as a Public Relations Coordinator. Earning this degree has provided me with a deeper understanding of effective messaging, stakeholder engagement, and brand strategy—skills that have allowed me to elevate our university’s communications and strengthen its relationship with the community.”
Amy Charles, MBA-StratComm ’23
The University of Pikeville is accredited by the Commission on Colleges of the Southern Association of Colleges and Schools to award associate, baccalaureate, masters, and doctoral degrees. Contact the Commission on Colleges at 1866 Southern Lane, Decatur, Georgia 30033-4097 or call (404) 679-4500 for questions about the accreditation of the University of Pikeville. All other inquiries should be addressed to the University of Pikeville at 147 Sycamore Street, Pikeville, Kentucky 41501 or call (606) 218-5250.